We launched Badass Patches in 2017 with one unapologetic mission: To create Badass Patches for Badass People.
As fighter pilots and former squadron FNGs, we knew the patch-ordering process was way harder than it had to be. After years of serving as Snackos, chasing down orders, and dealing with clunky vendors, we set out to change the game—by making it ridiculously easy.
We built a customer-first company that does whatever it takes to get it right, backed by our No Quibble Guarantee.
Over the last 8 years, our mission has allowed us to supply 13,000+ customers with 1,060,000+ Badass Patches. Since then, we’ve expanded our arsenal: Zaps (Stickers), Coins, Magnets, Coasters, Specialty Items, and more—every one of them covered by our Lifetime Warranty.
We even built Patch GPT ™—our AI-powered design assistant—to make it easier than ever to bring your vision to life without needing a degree in Photoshop.
And because we’re rooted in the communities that shaped us, we back it up with action. We’ve donated over $50K to charities, and we give 10% off every custom order for military and first responders—a small way of honoring the people who give everything.
We don’t just make gear. We make sure it’s Badass—and built for the people who don’t settle.
Curious what that looks like in action? Check out how we give back.
(Spoiler: it’s not your average charity page.)
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